Women driving the real ale booooom!

15 Sep

There’s lots of beer and brewery talk in the press as the Good Beer Guide from CAMRA was launched today.

woman-and-beerAnd The Metro leads the coverage, stating research has found that: “ale has shed its ‘old man’ image as trendy young men and women drive the boom.”

The good news is that there are now 840 breweries in the UK, and ladies are helping to spread the word about proper beer with 32% of women having tried real ale and 38% of 18-24 year old women.
But how do we get our female friends who haven’t yet sampled Britain’s national drink to try it?  If you’ve successfully converted your gal-pal, let us know how in the comments below!

3 Responses to “Women driving the real ale booooom!”

  1. Cooking lager September 15, 2011 at 4:11 pm #

    Well I certainly let my squeeze drive me to and from pubs. It’s the 21st century and all that.

    • JD September 15, 2011 at 4:18 pm #

      Careful! 😉

  2. Cat Fergusson (@ThePubCat) September 16, 2011 at 4:09 pm #

    Top tip for getting your girlfriends on the hop is definitely good glasses. I often serve beer in wine glasses at home, and have converted a fair few friends with a gentle introduction to beers like Waggledance, Blandford Fly or a Chocolatey stout. Once they’ve got a taste for it they are happier to move on to hoppier beers…and might even move on to bitter (although that word puts a lot of people off, not just women)

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